Magic Fit® replaces the measuring tape.

Faster and more accurate than a human tailor, Magic Fit® uses technology to make custom easy.


Your height determines how long we make your Tee (obviously), but also sleeve length.


When combined with height and age your weight helps us predict body shape which can be qualified in the next step.


Your age qualifies weight because older bodies are different. Age is also statistically significant when calculating your waist, hip and bicep.


Your bra allows us to account for bust and is also statistically significant for predicting your hips.


Your Magic Fit® Tee.


When you’re ready to buy, tell us what makes your body unique and we’ll customise these measures even further...

Know what you want?

Tell us straight and we'll make it happen.

Short Crew

Or 4x payments of




100% Certified Organic Cotton 'Light' 110 GSM

Our lightweight organic cotton is grown and spun in India before being knitted in Melbourne at 110 gsm. Perfect for the Aussie summer it's ultra soft and naturally breathable with a luxurious drape as well as being Global Organic Textile Standard (GOTS) certified.

Please note we only offer dark colours in this fabric which are guaranteed opaque, because on lighter colours (inc. white) it can become semi-sheer.

Free shipping on all swatches

100% Certified Organic Cotton 'Everyday' 145 GSM

Our 'everyday' organic cotton is grown and spun in India before being knitted in Melbourne at 145 gsm for the ultimate year-round weight.

It's incredibly soft, naturally breathable and washes like a dream as well as being Global Organic Textile Standard (GOTS) certified.

Free shipping on all swatches

100% Certified Organic Cotton 'Heavy' 180 GSM

Our heavier organic cotton is grown and spun in India before being knitted in Melbourne at 180 gsm, perfect for winter layering.

With an amazingly soft handle and just as breathable as the 145 gsm, the extra weight provides more stability and durability as well as being Global Organic Textile Standard (GOTS) certified.

Free shipping on all swatches

55% Hemp / 45% Organic Cotton

Hemp is the planet-friendly miracle fibre produced from the stem of the cannabis plant. Biodegradable and naturally organic requiring zero pesticides or herbicides, hemp also uses 50 percent less water than cotton.

With a visible texture similar to pure linen our 210 gsm weight is blended with organic cotton for softness to achieve the perfect balance between opacity, breathability and UV resistance making it ideal for the long hot Aussie summers.

Free shipping on all swatches

100% Superfine Non-Mulesed Merino Wool

Our 17.5 micron 'superfine' pure merino wool is single-origin sourced from happy sheep 300km west of Sydney before being knitted in Melbourne. How do we know they're happy? Because we exclusively buy certified cruelty-free 'non-mulesed' wool.

The extra-long staple ewe's fleece makes a 150 gsm cloth that is softer, smoother and more resistant to pilling than regular merino and feels like true luxury against the skin.

Free shipping on all swatches


Introducing the Zero Waste Scarf

Did you know that every year ~60 BILLION m2 of fabric ends up on cutting room floors around the world as waste? That's roughly the entire landmass of Sri Lanka covered in offcuts. Rather than send it to landfill, we've created the Zero Waste Scarf so you can make a statement whilst making a difference.

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7 things you can do to fight climate change on Earth Day

Whilst we can’t escape the death toll nor the impending recession, one silver lining of COVID19 and the global lockdown is that ecosystems ‘snap back’ in ways that would make ScoMo go weak at the knees. What can we do to keep this delicate flame of environmental hope alive?

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Going remote for Fashion Revolution 2020

Cancelling our famous workshops in response to COVID-19 would've been the easy decision but it just didn’t feel right – instead we’re thrilled to introduce the new sew-at-home DIY Remote Tote plus livestream workshops on Saturday, April 25.

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After COVID-19: A Brave New World

The world has fundamentally changed in the last two weeks and though we're not yet out of the woods, the virus will pass. For our collective mental health we feel it's important to begin thinking about our permanently changed reality and the world we want after lockdown.

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Keeping safe during COVID-19

As of tomorrow (March 19, 2020) we've decided to temporarily close our St Peters shop in light of the COVID-19 crisis. This is obviously not an easy decision but prioritising the health and safety of our team is our first concern.

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Ethical Clothing Australia (re)certified.

We're absolutely thrilled to reaffirm our commitment to manufacturing locally in Australia in the most responsible way known to mankind so that you can shop guilt-free.

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Honoured to be named #7 on Ragtrader's Tech 20 list!

We’re chuffed to announce that our co-founder Zoltan Csaki has been named as one of the most influential people in online fashion for 2020 in Australia!

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Serendipity, Podcasts and Golden Retrievers.

It’s funny how things happen at the best of times, but the story of how our co-founder Zoltan ended up on Metigy's 'Forward Thinking' podcast is one for the ages.

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The lightweight fabric you love, upgraded to organic.

We see new fabrics all the time, most of them gorgeous and most of them sadly not right for us. But on rare occasions we see something so special that we involuntarily exclaim “so where the bloody hell have you been all my life?!"

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Free shipping on most Aussie orders.

Today we’ve made the tough decision to limit free shipping to orders $99+ and charge a flat-rate $9 under that threshold to anywhere in Australia -- importantly the great majority of customers will not be affected.

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