Made to measure with Magic Fit®

Faster and more accurate than a human tailor, Magic Fit® used advanced maths to make custom made easy.


Your height determines how long we make your Tee (obviously), but also sleeve length.


When combined with height and age your weight helps us predict body shape which can be qualified in the next step.


Your age qualifies weight because older bodies are different. Age is also statistically significant when calculating your waist, hip and bicep.


Your bra allows us to account for bust and is also statistically significant for predicting your hips.


Join 30,000+ people using Magic Fit®


Tell us what makes your body unique and we'll adjust your Magic Fit® to be just right.

Your Magic Fit® is saved and ready.

We've emailed your discount code to

Free remakes.

No returns required.

Made in Australia.

Ethically certified.

48% less carbon.

Sustainably made on-demand.

B Corp certified.

Using business for good.

Know what you want?

Tell us straight and we'll make it happen.

Short Crew


100% Certified Organic Cotton 'Light' 110 GSM

Our lightweight organic cotton is grown and spun in India before being knitted in Melbourne at 110 gsm. Perfect for the Aussie summer it's ultra soft and naturally breathable with a luxurious drape as well as being Global Organic Textile Standard (GOTS) certified.

Please note we only offer dark colours in this fabric which are guaranteed opaque, because on lighter colours (inc. white) it can become semi-sheer.

100% Certified Organic Cotton 'Everyday' 145 GSM

Our 'everyday' organic cotton is grown and spun in India before being knitted in Melbourne at 145 gsm for the ultimate year-round weight.

It's incredibly soft, naturally breathable and washes like a dream as well as being Global Organic Textile Standard (GOTS) certified.

100% Certified Organic Cotton 'Heavy' 180 GSM

Our heavier organic cotton is grown and spun in India before being knitted in Melbourne at 180 gsm, perfect for winter layering.

With an amazingly soft handle and just as breathable as the 145 gsm, the extra weight provides more stability and durability as well as being Global Organic Textile Standard (GOTS) certified.

55% Hemp / 45% Organic Cotton

Hemp is the planet-friendly miracle fibre produced from the stem of the cannabis plant. Biodegradable and naturally organic requiring zero pesticides or herbicides, hemp also uses 50 percent less water than cotton.

With a visible texture similar to pure linen our 210 gsm weight is blended with organic cotton for softness to achieve the perfect balance between opacity, breathability and UV resistance making it ideal for the long hot Aussie summers.

100% Superfine Non-Mulesed Merino Wool

Our 17.5 micron 'superfine' pure merino wool is single-origin sourced from happy sheep 300km west of Sydney before being knitted in Melbourne. How do we know they're happy? Because we exclusively buy certified cruelty-free 'non-mulesed' wool.

The extra-long staple ewe's fleece makes a 150 gsm cloth that is softer, smoother and more resistant to pilling than regular merino and feels like true luxury against the skin.

Did you know that every year approximately 60 BILLION m2 of fabric ends up on cutting room floors around the world as waste? To put that into perspective, it's roughly equivalent to the entire landmass of Sri Lanka. Really.

These offcuts are the leftover pieces cut between the various panel shapes required to make any garment. Most brands never think about them and most factories send them straight to landfill – yet another egregious example of the waste built into the flawed 'business as usual' system of overproduction.

Imagine the entire landmass of Sri Lanka covered in scrap fabric waiting to be sent to landfill... every, single, year.

60 BILLION m2 of fabric offcut scrap is landfilled every year  

Make a statement whilst making a difference.

As you may have guessed, we do things differently here at Citizen Wolf.

We've been proudly crafting our famous Zero Waste Totes from our offcut scraps for years, plus we regularly run workshops espousing the value of upcycling where you can make your own tote, either from home or in our factory.

We always knew there were more products that would benefit from the same treatment. But it's also always been something that we'd get to once the bazillion other things clamouring for our attention subsided. And that's exactly where we find ourselves during COVID19, with a bit more time and some breathing space to revisit a few things that were pushed to the backburner.

So we're thrilled to introduce the newest member of the pack – the unisex Zero Waste Scarf – available now for only $79 in four eye-catching 'mostly' colour themes.


What do you mean by 'mostly'?

The colours, fabrics and textures of every Zero Waste Scarf vary within the colour theme chosen. The exact composition changes with the seasons, but you can expect any tonal combination of the natural fabrics we use in our Tshirt production.

In summer you're likely to get more hemp and lighter weight organic cottons because they're the Tees we're making, whereas in winter the heavier organic cottons and merino become more prevalent.

Either way you can't lose because we only use natural fibres and because our fabrics are already preshrunk, you can wash your new Zero Waste Scarf without fear of shrinkage or twisting. Hallelujah.

Expect any tonal combination of the natural fabrics we use in our Tshirt production within the handmade patchwork of your Zero Waste Scarf.

Unisex Zero Waste Scarf in 'Mostly' Blue

Unisex Zero Waste Scarf in 'Mostly' Green

Unisex Zero Waste Scarf in 'Mostly' Black

Unisex Zero Waste Scarf in 'Mostly' Red


The perfect length. The perfect gift.

At a generous 190 cm in length and with a double-layer thickness measuring 35 cm wide, the new Zero Waste Scarf is perfect for anyone reducing their footprint and wanting to wear your values loud and proud.

And because the patchwork is handmade, each scarf is completely unique and one-of-a-kind making it the perfect gift for that special someone in your life.