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Howlin' — Technology
There are two things we’ll never compromise on: a flattering fit and the planet. This is the story of how we listened to our customers to evolve our patterns and engineer out stretch fabric without compromising perfect fit.
One (Magic) Algorithm, Three Distinct Fits.
Clothes are both more sustainable AND more flattering when they are custom made to fit your body - and although Magic Fit® was designed for close fitting ‘tailored’ Tees, it also works incredibly well for more relaxed and oversized silhouettes.
Ugg boots and techno utopianism – a podcast.
Last week our Co-Founder Zoltan had a virtual sit down with Madeleine Park, stylist and host of the Style Stories Podcast – and the pressure was on because whilst Zoltan is many things, a vintage fashion hound ain't one of them!
Serendipity, Podcasts and Golden Retrievers.
It’s funny how things happen at the best of times, but the story of how our co-founder Zoltan ended up on Metigy's 'Forward Thinking' podcast is one for the ages.
Why does Magic Fit® need my birthday?
TL;DR Gravity. Or in other words, age is statistically significant for predicting certain measurements (like waist and bicep) according to the 196 million data points we've analysed via our Magic Fit® algorithm.
The Evolution of our Magic Fit® technology
What began as a (not so) simple statistical model, Magic Fit® has evolved into an incredibly accurate self-learning algorithm for delivering perfect fit online without measuring tapes.
Vogue Codes 2019 Melbourne
Our Co-Founder Zoltan Csaki was down in Melbourne yesterday speaking at the Vogue Codes on a panel called ‘Futureproof Fashion: Sustainability's Digital Edge’ and how technology is enabling a more planet-friendly industry. Music to our little ears, because for all the rhetoric, sustainability (sadly) remains the ugly step-sister of the industry.
Hello Magic Fit®
Magic Fit® is Citizen Wolf's algorithmic solution to ill-fitting clothes, overproduction and subpar shopping experiences. Best of all there's no measuring tapes, no “standard” sizes and nothing to try on... Yes, really!